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BLACK MUSIC MONTH CELEBRATION

Writer's picture: Pamela PerryPamela Perry

Rotation Reveals New Black Music Month Celebration, “Forever the Influence” and Announces a Special City Sessions Concert from Andra Day on June 7


Led by Rotation, the hip-hop and R&B brand from Amazon Music, “Forever the Influence” will feature a robust schedule of livestreams, video content, and programming aimed at honoring Black artists whose music has pushed boundaries and defined culture


“While Day is very much her own artist, Badu and D’Angelo are solid signposts for “Cassandra” and its nimble fusion of hip-hop-informed R&B and jazz: a world-class singer who can belt when she wants to but is nuanced and never over-sings, backed by a disciplined but swinging set of musicians who can move from a complex jazz rhythm to Latin-inflected grooves at the drop of a hat. It’s an enormous progression from — and much more personal and assured than — her debut, which was released nearly a decade ago.” - Variety


LOS ANGELES—June 4, 2024—Today, Rotation, the hip-hop and R&B brand from Amazon Music, reveals “Forever the Influence,” a celebration of Black Music Month honoring the contributions of Black artists, producers, and songwriters who have defined culture. As part of the new initiative, Amazon Music today reveals an unforgettable City Sessions concert with Grammy-winner, Golden Globe-winner, and Academy Award-nominee Andra Day.


Broadcasting live from the Warwick in Los Angeles on June 7, the multiplatinum powerhouse vocalist will celebrate Black Music Month with hits past and present, including songs off her critically acclaimed new album on Warner Records, CASSANDRA (cherith). Andra Day’s City Sessions performance will be available to stream on the Amazon Music channel on Twitch and Prime Video starting at 6 p.m. PDT. Featuring some of the biggest names performing on intimate stages around the globe, City Sessions is the marquee livestreamed concert series from Amazon Music. Taking place at unique venues around the globe, the series features artists from across genres playing new music and discussing their craft with their fans.


“In June, we celebrate Black Music Month by honoring Black artists whose works are potent reminders that Black music is the American songbook across a multitude of genres,” said Sierra Lever, head of hip-hop and R&B for Amazon Music. “With ‘Forever the Influence,’ fans around the world will have a front-row seat to live performances from artists who are continuing to expand the reach of black music and cultural influence across generations.”


Throughout the month of June, Amazon Music will announce additional video content and Amazon Music Originals from influential Black artists. Amazon Music customers can also listen to Black Culture Radio music spanning R&B, soul, gospel, hip-hop, country, house, and rock. Throughout June, Black Culture Radio will be introduced by journalist Dyana Williams, “The Mother of Black Music Month” who was instrumental creating the observance with Kenny Gamble and Ed Wright. Later this month, fans will also be able to watch an in-depth conversation between Williams and Andra Day on Amazon Music. More special programming in honor of Black Music Month to be revealed in the coming weeks.


ABOUT AMAZON MUSIC:

Amazon Music is an immersive audio entertainment service that connects fans, artists, and creators through music, podcasts, and culture. Amazon Music brings fans closer to what they love, with curated and personalized playlists, artist livestreams, artist merch, and Amazon Exclusive podcasts. Prime members get access to over 100 million songs in shuffle mode, All-Access playlists, plus the largest catalog of top ad-free podcasts, included with their membership. Customers can upgrade to Amazon Music Unlimited for full, on-demand access to 100 million songs in HD and a growing catalog of Ultra HD and Spatial audio. Anyone can listen to Amazon Music by downloading the free Amazon Music app, or wherever they listen to music including Alexa-enabled devices. Learn more at www.amazonmusic.com.


ABOUT ANDRA DAY:


Grammy Award-winning singer/songwriter, activist, and acclaimed actress Andra Day has been bearing her heart on the world’s stage for years. She was initially best known for her 2016 Grammy-nominated behemoth, “Rise Up,” which amassed over 1 billion streams and an RIAA triple-platinum certification. And she’s performed alongside everyone from Stevie Wonder and the Obamas to Nick Jonas and Alicia Keys. In 2021, her feature-acting debut in the Lee Daniels-directed biopic The United States vs. Billie Holiday (in which she starred as Holiday herself), earned her a Golden Globe for Best Performance by an Actress in a Motion Picture Drama and a nomination for Best Actress at the Oscars. She also won a Grammy for Best Soundtrack Visual Media and a BET Award for Best Actress. Since the film, she hasn’t slowed down, making appearances at The Golden Globes, The View, The Tonight Show, and The Daily Show, among others. What’s more, Andra continues to support causes close to her heart, and has worked with GiveDirectly, Public Counsel, and the Biden/Harris administration to name a few. Her album, CASSANDRA (cherith) is a soulful and timeless body of work that captures the artist’s essence and inimitable vocals.


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