GUERRILLA MARKETING - FIRST STEPS

One Minute Proof of Concept - Secrets of the Forbidden City - Short Screenplay

GUERRILLA MARKETING FOR SCREENWRITERS – The First Steps

Who benefits from Guerrilla Marketing?

Every screenwriter who’s ready to stop waiting and start winning. Whether you’re just starting out or already deep in the industry trenches, Guerrilla Marketing gives you the strategic edge most writers never learn. This isn’t a quick fix — it’s a mindset upgrade. One that expands your opportunities, amplifies your visibility, and helps you build a creative footprint that gets noticed.

And the best part? You don’t need a studio budget to do it. For just $97, you get eight powerful lessons you own forever — a complete toolkit you can revisit anytime your career needs a boost. It’s one of the most affordable, high‑impact investments a screenwriter can make.

Your real investment is your creativity.

Guerrilla Marketing transforms the traditional query or pitch from a passive “pick me” into a dynamic, attention‑grabbing catalyst. It sparks ideas, fuels momentum, and turns your outreach into action that opens doors.

PRESS HERE FOR COURSE INTRO >> https://tinyurl.com/3j8wrd8m

When I first started the GUERRILLA MARKETING Course, I didn't expect it to be mind- expanding. I suppose it could be the idea of taking the reins, driving my own Chariot, but it feels like a whole new world.

FIRST STEPS

Several years ago, when I first started the FlyingCloud Blog, I wanted my first blog to be in gratitude for the mentors who inspired me. It's called the ZEN OF SCREENWRITING. I wanted to share it again. It's my Vessel and Foundation.

THE ZEN OF SCREENWRITING - Mastering Your Craft with Ease

Zen is a disciplined practice through which one can realize the joys of being a screenwriter.

1. Free your Id, Ego and Superego.

Screenwriters benefit from taking care of their psyches by taking care of themselves. Screenwriters must convey the subtle interconnectedness of all life, and they rely heavily on intuition. It is necessary to take time to nurture oneself – and hydrate. Keep a beverage handy!

“Do one thing at a time. Be more, do less.” - Anais Nin

2. Get your Mojo working.

A screenwriter’s tool kit relies on personal experience, factual research, imagination, nonconceptual insight, and observation of the mind. One strives to be aware of streams of thought, allowing them to arise and disappear without interference. To prevent blockages in your energy flow, take a deep breath. This fires up your life force.

“Honor the Muse.” - Martha Graham

3. Know the Rules of the Game.

Screenwriting is part of a Business Paradigm. It must follow the rules. You must have wit, empathy, a dash of cynicism, and be able to tell an entertaining story that gets PRODUCED and makes money.

• Your TITLE should reveal your GENRE. Genre is a sport. Fans go to football games to watch football. The story must hold true to the genre.

• It should be a HIGH CONCEPT with a fascinating core, such as: “The only Zen you’ll find on the mountaintop is the Zen you take there.” You need goals, dilemmas, high stakes, a TRANSFORMATIONAL JOURNEY, character arc, something to root for(internal and external), twists, turns, surprises, and PASSION.

• Your aim must be for your TARGET AUDIENCE. If your target audience ys fans of the MACABRE, the screenplay must be horrifying, filled with the hideous and grotesque.

• Give your screenplay a BUDGET and try to stick to it. CGI costs $5,000 per minute. With AI, Dogs and children are no longer as expensive. Make sure all characters make a contribution to the story.

• There are about 30 actors that producers will open their pocketbooks for. Make sure your characters provide for BANKABLE ACTORS. If EMMA STONE or a HOT UNKNOWN wants to attach themselves to your script, it will be produced.

“A satisfied customer is the best business strategy.” - Oprah Winfrey

4. Create a space where you can WRITE EVERY DAY.

RITUALS and SELF-DISCIPLINE foster skill. It is essential to screenwriting. Once you learn to write every day, even if it’s recording a dream or a “TO DO” list, you have proactively empowered yourself. You will never suffer from writer’s block. There is always something to write about.

“Freedom is born of self-discipline.” -Jennifer Lopez

5. Go for the GOLD.

A screenplay can’t be GOOD, it must be the BEST. Strive for a conflict-filled path that will bring your audience to a profound emotional release. Throw in a moral choice, and you’ve got a BLOCKBUSTER!

“Do what is right, not what is easy.” - Marilyn Monroe

6. Gain support from your TRIBE.

Screenwriters share a CULTURE, with clear goals and mutual understanding. Make time to mingle with others on the same journey. In person is best, but social media works well too.

“We are united in common goals, including: equality, respect, and the right to speak our minds.” - Michelle Obama

7. Respect Your Audience.

Make sure your main character sees the world through a LENS OF EMOTION, not a lens of LOGIC. KEEP IT FRESH!

“To win, you may have to fight a battle more than once.” – Margaret Thatcher

8. Develop a THICK SKIN.

The only crying in Screenwriting is if you’re writing a Birth, Death, Romantic Break-up, or Wedding scene. Get out there and take a punch. If someone criticizes your work, don’t crumble like a delicate flower. Get right back up off the mat. Use the pain to improve your story. Remember, your screenplay must be the BEST. Releasing resistance to criticism, even if it’s not constructive, crushes FEAR. This is the greatest gift you can give yourself as a screenwriter. Be BOLD and FEARLESS!

“To be a player in the game, you must gain experience by being brave, taking risks, and not giving a damn what anybody thinks.” – Jane Fonda

Join me for my next post for some TRANSURFING

KEEP WRITING

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If you have any questions don't hesitate to contact me. pamela@flyingcloudstudios.com Follow me on Instagram https://www.instagram.com/desetoiles10/